ART Dubai

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RELATED WORK
Sony PlayStation - MEA
Design, Transformation
Presentations, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Launch Management, Latest
Sony PlayStation - MEA
Design, Transformation
Presentations, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Launch Management, Latest

We helped launch and grow PlayStation MENA by localizing the brand and driving regional engagement across social and on-ground campaigns.

Design, Transformation
Presentations, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Launch Management, Latest
Furry Friends
Design, Strategy
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Latest
Furry Friends
Design, Strategy
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Latest

A rebrand that stays true to the warmth behind every wag, purr, and paw print.

Design, Strategy
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Latest
Awqaf Abu Dhabi
Design, Strategy, Content
Brand Audit, Brand Strategy, Brand Identity, Brand Architecture, Brand Guidelines, Latest
Awqaf Abu Dhabi
Design, Strategy, Content
Brand Audit, Brand Strategy, Brand Identity, Brand Architecture, Brand Guidelines, Latest

A new brand for a new vision for Awqaf Abu Dhabi.

Design, Strategy, Content
Brand Audit, Brand Strategy, Brand Identity, Brand Architecture, Brand Guidelines, Latest
Abu Dhabi Customs
Design, Strategy
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Latest
Abu Dhabi Customs
Design, Strategy
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Latest

Building the award-winning brand identity for the gateway to Abu Dhabi.

Design, Strategy
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Latest
Dubai Municipality
Design, Strategy, Content
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Latest
Dubai Municipality
Design, Strategy, Content
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Latest

A transformative strategy and brand for Dubai Municipality.

Design, Strategy, Content
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Latest
Saudi Heritage Commission
Content, Design, Transformation
Presentations, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Launch Management, Latest
Saudi Heritage Commission
Content, Design, Transformation
Presentations, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Launch Management, Latest

Xische was commissioned by the Saudi Heritage Commission to build a brand story and system for Islamic heritage sites across Makkah and Madina dating back to 632 CE.

Content, Design, Transformation
Presentations, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy, Launch Management, Latest
Abu Dhabi Data
Design
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy
Abu Dhabi Data
Design
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy

Xische was approached to build on our original brand system for Abu Dhabi Digital Authority, and create a recognizable consolidated program focused on national data — Abu Dhabi Data

Design
Brand Audit, Brand Strategy, Brand Narrative, Brand Identity, Brand Architecture, Brand Guidelines, Brand Launch Strategy
Dubai Municipality: Human Metaverse
Content
Presentations, Keynote Production, Research, Brand Narrative
Dubai Municipality: Human Metaverse
Content
Presentations, Keynote Production, Research, Brand Narrative

The Office of the Director General of Dubai Municipality tasked Xische to help build an immersive exploration of the human-centric potential for cities in the metaverse, to be revealed at the World Government Summit 2022.

Content
Presentations, Keynote Production, Research, Brand Narrative
RTA: Expo 2020
Strategy, Academy
Organisational Diagnostics, Prototyping, Concepts
RTA: Expo 2020
Strategy, Academy
Organisational Diagnostics, Prototyping, Concepts
Strategy, Academy
Organisational Diagnostics, Prototyping, Concepts
Tamm: Abu Dhabi Government
Design, Transformation
Digital Experience Strategy, User Experience Design (UX), User Interface Design (UI), Development Support, Concept Building, Prototyping
Tamm: Abu Dhabi Government
Design, Transformation
Digital Experience Strategy, User Experience Design (UX), User Interface Design (UI), Development Support, Concept Building, Prototyping

Xische led a global consortium of digital transformation and user experience experts to deliver a complete revolution in business service experience for the Government of Abu Dhabi.

Design, Transformation
Digital Experience Strategy, User Experience Design (UX), User Interface Design (UI), Development Support, Concept Building, Prototyping
LabsWisam AmidPrototyping, Digital Experience Strategy, User Experience Design (UX), User Interface Design (UI), Development Support, Concepts